Empirical Study of Price , Promptness , and Proper Behavior
نویسندگان
چکیده
Piracy of trademarked, copyrighted, and/or branded goods and services is a critical factor in many industries. In the movie industry, which we study here, the Motion Picture Association of America (MPAA) estimates that piracy costs US movie studios $6.1 billion in 2005, the latest year for which data are available. (www.mpaa.org) The impact of piracy is viewed as so important to the movie industry, that approximately half the first page of MPAA’s web site is devoted to piracy with such headlines as “Catching Movie Thieves” and “Malayasin Police Seize Six Pirate VCD Replicating Machines in Salangor Raid” (accessed January 23, 2007). (See Figure 1.)
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